Music has the power to inspire, connect, and transform—and that’s exactly what makes it such a compelling niche for affiliate marketing. Whether it’s instruments, lessons, sheet music, or quirky music-themed gifts, people are passionate about their musical journeys and often invest deeply in tools that support their craft.
Consider just musical instruments, for instance. In 2022, the worldwide musical instrument market was valued at $14.20 billion and is projected to grow at a compound annual growth rate of 7.4% from 2023 through 2030, according to Grand View Research.
For creators, educators, and influencers in the music space, one of the pros of affiliate marketing is that it offers a natural way to recommend valuable resources while earning commissions. It’s a win-win: you help others explore their musical potential, and you get rewarded for sharing trusted products and programs.
In this article, we’re spotlighting the top music affiliate marketing programs that offer great payouts, strong brand reputations, and products your audience will actually be excited to buy!
Table of contents
1. Yamaha
Created in 1887 by Torakusu Yamaha, Yamaha Corporation began as Japan’s pioneer manufacturer of pianos and reed organs. Over the decades, it has evolved into one of the world’s top producers of musical instruments, including pianos, guitars, drums, and synthesizers.
Beyond instruments, Yamaha offers a diverse range of products such as audio/visual equipment, professional audio gear, and more. This extensive portfolio reflects Yamaha’s commitment to innovation and quality across various domains.
Affiliates with a music-focused audience can benefit from Yamaha’s strong brand reputation, wide range of high-quality instruments and audio gear, and global recognition. Promoting trusted items that musicians love can boost engagement, drive conversions, and earn commissions, making Yamaha’s affiliate program a valuable partnership for music content creators.
You can apply to join Yamaha’s affiliate program via the Awin affiliate network and start promoting the company’s offerings to boost your revenue. You’ll be able to enjoy commissions of 5% for every sale made within 30 days of a customer clicking on your unique URL.
- Commission rate: 5%
- Cookie duration: 30 days
- Link: Yamaha affiliate program
2. Gear4music
Gear4music is a leading British online retailer of musical instruments and equipment launched in 1995 by recording engineer Andrew Wass. Initially supplying recording studios, the company expanded its offerings and launched its ecommerce platform in 2003.
Today, Gear4music is the #1 musical instrument retailer in the UK and provides a large selection of products, including guitars, drums, keyboards, orchestral instruments, and audio equipment, catering to musicians of all levels. With distribution centers across Europe and shipping to 190 countries, they offer competitive prices, excellent customer service, and comprehensive warranties.
As a Gear4music affiliate, you can look forward to earning up to 5% per sale generated within a 30-day time period of shoppers using your links to visit the company’s site and make their purchases. In partnership with the Awin platform, the program supplies affiliates with access to performance data and up-to-date promotions.
Featuring offerings from big-name brands like Fender, Gibson, Roland, and Yamaha, Gear4music’s catalog consisting of 63,000 products found on their 20 localized websites gives you a wide selection of items to promote to your audience.
- Commission rate: Up to 5%
- Cookie duration: 30 days
- Link: Gear4music affiliate program
3. Amazon
A giant in the ecommerce industry, Amazon has all kinds of items for sale on its website, including those targeting music enthusiasts. Whether shoppers are searching for piano sheet music, audio equipment, musical instruments, vinyl records, CDs, streaming devices, or other goods, they’ll find plenty of options offered by Amazon.
With the company’s excellent return policy, fast shipping, and top-notch customer service, it’s no wonder why Amazon is the largest online retailer in the world. The company operates more than 20 country-specific websites and delivers to more than 100 different countries and territories worldwide.
Signing up for Amazon’s affiliate program, known as Amazon Associates, allows you to promote a wide range of music-related products, earning commissions through a trusted global brand.
Keep in mind, however, that commission rates vary based on product category, and the rate for musical instruments is only 3%. In addition, cookies last for a short time—just 24 hours. That being said, if a shopper clicks on your affiliate link to buy a harmonica, for example, and also purchases a book and some luxury shampoo during the same visit, you’ll be paid commissions for the entire order.
- Commission rate: 3% (per sale of items in the musical instruments category)
- Cookie duration: 24 hours
- Link: Amazon affiliate program
4. SoundCampaign
SoundCampaign is a music promotion site that bridges the gap between artists and independent Spotify playlist curators all around the world. Artists can submit their tracks for review, receiving honest feedback and potential playlist placements to enhance their visibility and streaming numbers.
Curators benefit by discovering new music and earning rewards for their evaluations. SoundCampaign ensures that all interactions adhere to Spotify’s Terms & Conditions, bolstering organic growth without guaranteed placements, thereby maintaining the integrity of the promotion process.
When you sign up for the SoundCampaign affiliate program, you can make extra money and also help artists get their tunes out into the world. Once an artist you’ve referred to the site successfully completes their first campaign, you’ll earn 10% of that campaign’s budget.
Becoming a SoundCampaign partner also allows you to avail of a 60-day referral period, an advanced dashboard to keep an eye on your sales and earnings, and dedicated support.
- Commission rate: 10%
- Cookie duration: 60 days
- Link: SoundCampaign affiliate program
5. Fender
Founded in 1946, Fender is a leading manufacturer of guitars, basses, amplifiers, and related equipment. Iconic models like the Telecaster and Stratocaster guitars, along with the Precision and Jazz basses, have shaped music across genres.
Fender’s offerings cater to everyone from beginners to renowned artists, providing instruments, amps, and gear that have become cultural symbols worldwide.
If you’d like to partner with Fender, you can apply to join one of two different programs: Fender Shop and Fender Play. Fender Shop affiliates earn commissions for promoting the company’s array of guitars, amps, parts, and accessories, while Fender Play affiliates earn commissions for referring people to Fender’s subscription-based online guitar lessons.
Commission rates are set individually for each case. Once your application is approved, you can get in touch with the brand to find out about your specific percentage.
- Commission rate: Varies
- Cookie duration: Not listed
- Link: Fender affiliate program
6. Singing Machine
Specializing in developing, marketing, and distributing karaoke systems and related accessories, Singing Machine boasts a diverse product lineup. It includes Smart Karaoke systems with Wi-Fi connectivity, Classic Karaoke machines with features like CD+G players and disco lights, and Kids Karaoke devices designed for young performers.
In addition, they offer a range of microphones and accessories, catering to karaoke fans of all ages and skill levels. Singing Machine was the first to bring home karaoke products to the U.S. market, which earned the company recognition in Business Week’s Hot Growth Companies list in 2002.
The Singing Machine affiliate program provides a 5% commission rate for every sale. Affiliates are also given a standard referral window of 30 days. This program is managed by the Refersion affiliate marketing network, ensuring accurate tracking and commission payouts.
- Commission rate: 5%
- Cookie duration: 30 days
- Link: Singing Machine affiliate program
7. StubHub
StubHub has become a premier online marketplace for buying and selling tickets to live events, including concerts, sports, and theater performances. For music enthusiasts, StubHub offers an extensive selection of concert tickets across various genres and venues.
Users can track their favorite artists, receive event notifications, and purchase tickets securely through the platform. With its user-friendly interface and comprehensive event listings, StubHub connects fans with unforgettable live music experiences.
Sign up for StubHub’s affiliate program to earn commissions by promoting tickets to concerts, festivals, and live music events all around the globe. With access to a huge inventory of shows—from top-charting artists to indie favorites—music-focused affiliates can connect their audience to unforgettable experiences.
The program offers a 30-day referral period, real-time tracking, marketing tools, and a trusted brand with strong conversion rates. It’s a great way for music bloggers, influencers, or content creators to monetize their platforms while sharing the thrill of live music.
- Commission rate: Not listed
- Cookie duration: 30 days
- Link: StubHub affiliate program
8. Thomann
Launched in 1954 by Hans Thomann Sr., Thomann has grown into Europe’s largest music retailer, supplying an extensive range of musical instruments, studio gear, and lighting equipment.
From guitars and drums to keyboards and professional audio solutions, Thomann’ offerings are geared to musicians and enthusiasts of all levels. With a commitment to quality service, they provide a 30-day money-back guarantee and a 3-year warranty on products, for optimal customer satisfaction.
The Thomann affiliate program features varying commission rates, depending on the type of affiliate you are. While forums and meta sites get 2% per sale, websites and magazines can earn 3.5%, and influencers are paid 4.5%.
Affiliate cookies last for 14 days, and Thomann requires that applicants have at least 500 unique visits each day for websites or at least 5,000 followers on social media accounts.
- Commission rate: 2% to 4.5%
- Cookie duration: 14 days
- Link: Thomann affiliate program
9. Fiddlershop
Fiddlershop is a haven for string musicians, offering a vast selection of instruments like violins, violas, cellos, and double basses, along with accessories and bows. What sets them apart is their team of world-class luthiers who meticulously set up and test each instrument, ensuring optimal playability and sound quality.
Furthermore, Fiddlershop provides expert repair services and a generous 45-day satisfaction guarantee, making it a trusted destination for string enthusiasts.
If your audience consists of stringed-instruments players, joining Fiddlershop’s affiliate program may be a great choice, earning 5% on every sale generated within 7 days of a customer clicking on your affiliate URL. There’s also opportunities for bonuses for high-performing affiliates.
- Commission rate: 5%
- Cookie duration: 7 days
- Link: Fiddlershop affiliate program
10. MasterClass
Although many of the affiliate marketing programs in this article involve companies that sell musical instruments and equipment, another great way to boost your earnings is by promoting sites that deal with music education, such as MasterClass.
MasterClass offers music enthusiasts exclusive online classes taught by industry legends. From Mariah Carey's vocal techniques to deadmau5’s electronic music production insights, members gain access to a wealth of knowledge across genres. With unlimited access starting at $10/month, it’s a treasure trove for those eager to learn from the best.
You can join the MasterClass affiliate program via the Impact affiliate marketing platform, allowing you to benefit from a tremendous 25% commission per sale. The programs’ 30-day referral window allows for plenty of time to convert your audience into MasterClass learners.
- Commission rate: 25%
- Cookie duration: 30 days
- Link: MasterClass affiliate program
11. Prime Loops
Prime Loops is a prime provider of high-quality, royalty-free sample packs, loops, and presets for music producers across various genres. Featuring a catalog boasting over 1,000 meticulously curated packs from 25+ distinguished labels, Prime Loops ensures top-notch sound quality and innovation.
Their commitment to excellence has earned them collaborations with industry giants like Akai and Native Instruments, as well as features in tracks by artists such as Kendrick Lamar and Lady Gaga.
Joining the Prime Loops affiliate program offers music-focused affiliates a 20% commission on every sale generated through their referral links, with a referral window of 14 days. Affiliates can easily integrate banners and text links into their websites or social media platforms.
The program provides real-time access to track stats, sales, and balances, with quarterly PayPal payouts once a minimum of £100 is reached. This opportunity makes it possible for you to monetize your platform by promoting high-quality, royalty-free sample packs and loops to your followers.
- Commission rate: 20%
- Cookie duration: 14 days
- Link: Prime Loops affiliate program
12. Orangewood
Orangewood, based in Los Angeles, offers a harmonious blend of quality and affordability for musicians of all levels. Their diverse lineup includes acoustic guitars, ukuleles, and accessories, with collections like the premium all-solid Topanga and Highland series, the solid top Melrose and Overland series, and the budget-friendly Playa and Marina series.
Each instrument is designed and set up in Los Angeles, ensuring top-notch playability. With free shipping, 30-day returns, and a user-friendly online quiz to help you find your perfect match, Orangewood makes starting your musical journey a breeze. In addition, each guitar purchase helps the company provide brand-new instruments to music education programs across the US.
Available via the ShareASale platform, Orangewood’s affiliate program offers commissions ranging from 8% to 10% per sale. Affiliate cookies last for 30 days, and the average order value on Orangewood’s site is $250.
As an Orangewood affiliate, you’ll also be able to avail of links, logos, and banners to better highlight the company’s catalog of goods. Orangewood additionally sends affiliates a newsletter each month featuring the latest promotions, contests, and sales opportunities.
- Commission rate: 8% to 10%
- Cookie duration: 30 days
- Link: Orangewood affiliate program
13. Pianoforall
Pianoforall is an innovative online piano course designed to take complete beginners to an intermediate level quickly and enjoyably. Trusted by over half a million students worldwide, it supplies a series of interactive eBooks with embedded video and audio lessons that guide learners through various styles, including rhythm, blues, jazz, and classical.
The step-by-step approach allows learners to start playing real songs right from the beginning, making their piano-learning journey not just fun but also effective.
The Pianoforall affiliate program, offered in partnership through ClickBank, provides a hefty 60% commission on every sale. This means that for each signup, which is currently priced at $49 for lifetime access, you’ll receive around $27 after ClickBank fees.
With a low refund rate (under 4% since 2006) and 90-day cookie tracking, affiliates can earn reliably over time. It’s easy to join through ClickBank, and the product itself has rave reviews and proven conversions.
- Commission rate: 60%
- Cookie duration: 90 days
- Link: Pianoforall affiliate program
14. Virtual Sheet Music
Virtual Sheet Music is an online platform offering a large selection of digital sheet music for various instruments and ensembles, focusing on classical and traditional pieces. Members enjoy free access to over 12,000 high-quality compositions and up to 70% discounts on more than 400,000 popular titles.
The site includes unique features like MP3 accompaniments, online transposition, and interactive video accompaniments. In addition, Virtual Sheet Music offers a free mobile app, making it possible for users to enjoy sheet music on the go.
Sign up for the Virtual Sheet Music affiliate program to receive a 30% commission on sales of Virtual Sheet Music’s own products and 20% on third-party publisher sales. The program features a lengthy 90-day tracking period, allowing for lots of time to convince your audience to make a purchase.
There’s no cost to join, and the signup process is straightforward, with affiliates gaining access to resources for tracking sales and generating links. Affiliates may qualify for a free 1-year Membership on Virtual Sheet Music.
- Commission rate: 20% to 30%
- Cookie duration: 90 days
- Link: Virtual Sheet Music affiliate program
15. Playground Sessions
With Playground Sessions, users get an interactive piano learning experience co-created by music legend Quincy Jones. It combines video lessons from renowned instructors like David Sides with real-time feedback, allowing users to learn popular songs across various genres and skill levels.
The app features structured Bootcamp lessons, specialized courses, and a vast song library. Gamified elements such as scoring, badges, and progress tracking keep learners motivated. Compatible with digital keyboards, it provides a comprehensive and engaging strategy for mastering piano skills.
When you join the Playground Sessions Affiliate Program, you can boost your income by promoting the company’s interactive piano learning platform.
Affiliates start at Level 1, earning 15% on new memberships and gift codes, 5% on renewals and keyboard sales, and 15% on songs and lessons. As affiliates generate more sales, they can advance to higher tiers with increased commission rates (up to 20%). The program also provides an affiliate portal for tracking sales, generating links, and accessing reports.
- Commission rate: 5% to 20%
- Cookie duration: Not listed
- Link: Playground Sessions affiliate program
16. Guitar Tricks
Perfect for guitar enthusiasts of all skill levels, Guitar Tricks is an online platform offering structured guitar lessons. Its Core Learning System guides beginners through fundamentals, while experienced players can delve into genres like blues, rock, country, and acoustic.
With over 11,000 lessons and a plethora of songs available, users can learn techniques, styles, and songs at their own pace. Features include interactive tools like a tuner, metronome, and chord finder, along with personalized feedback from professional instructors.
If your target market is made up of guitar-loving consumers, be they beginners, experts, or somewhere in between, consider joining the Guitar Tricks affiliate program to make some extra money promoting the company’s online lessons. Affiliates receive $50 for each Full Access subscription sale and $25 for trial signups, with a very generous 5-year referral window.
The program provides robust promotional tools, including professional banners, embeddable lesson videos, and various proven landing pages. With no minimum payout threshold and a 60-day money-back guarantee on subscriptions, you’ll be able to confidently promote a reputable and high-quality service.
- Commission rate: $25 to $50 per sale
- Cookie duration: 5 years
- Link: Guitar Tricks affiliate program
17. zZounds
Internet retailer zZounds specializes in musical instruments and equipment, offering a vast selection from top brands like Fender, Gibson, and Yamaha. Shoppers benefit from competitive pricing backed by a “lowest price guarantee,” ensuring the best deals.
The company’s Play as you Pay plan allows customers to purchase gear through easy, no-interest monthly installments without a credit check. With free shipping on most items and a 45-day hassle-free return policy, zZounds provides a convenient and risk-free shopping experience for musicians.
When you sign up for the zZounds affiliate program, you can look forward to earning commissions of 6% on the sales you help bring in.There are also opportunities for bonuses, which vary depending on whether you opt to advertise multiple musical instrument retailers’ offerings on your affiliate marketing website or just those of zZounds.
In order to join the program, you must have an active, working website with more than a homepage or an active YouTube channel. What’s more, your online presence should feature original content.
- Commission rate: 6%
- Cookie duration: Not listed
- Link: zZounds affiliate program
18. The Music Stand
Since 1977, The Music Stand has been the go-to destination for musicians and music enthusiasts seeking unique gifts and accessories. Their extensive catalog includes music-themed décor, clothing, jewelry, and a variety of instruments and gear.
What sets them apart is their commitment to offering distinctive, high-quality products that resonate with the musical community. Regardless of if shoppers are searching for a personalized gift or a special piece to celebrate their passion for music, The Music Stand provides a nice blend of creativity and functionality.
Hosted on ShareASale, The Music Stand’s affiliate program offers a 10% commission on net product sales. In addition, you’ll be provided a 30-day conversion tracking period and have access to a dedicated affiliate manager for support.
By promoting The Music Stand’s unique collection of music-themed gifts and accessories, affiliates can tap into a niche market of music enthusiasts, making this program an attractive opportunity for those targeting this passionate audience.
- Commission rate: 10%
- Cookie duration: 30 days
- Link: The Music Stand affiliate program
19. Maestro Classics
Maestro Classics sells a collection of “Stories in Music,” combining narrated tales with classical compositions performed by the London Philharmonic Orchestra. Designed to cultivate a love for classical music in children, each CD or MP3 includes educational tracks that provide historical and musical context, enhancing listening skills and musical appreciation.
Offering over a dozen titles, such as Peter and the Wolf and The Nutcracker, and accompanying activity booklets, Maestro Classics makes classical music accessible and engaging for young audiences, whether at home or in the classroom.
The Maestro Classics affiliate program invites you to earn a 10% commission on all CD and MP3 sales generated through your unique affiliate URL. By joining, you'll gain access to a variety of promotional materials, including logos and artwork, to enhance your marketing efforts across blogs, websites, emails, and social media platforms.
With monthly payouts via PayPal and a straightforward signup process, this program offers an excellent opportunity to promote enriching musical content to families and educators while earning commissions.
- Commission rate: 10%
- Cookie duration: Not listed
- Link: Maestro Classics affiliate program
Conclusion
Exploring the best music affiliate programs opens up a world of opportunity for passionate creators, bloggers, and entrepreneurs.
Whether you’re into instruments, production software, or streaming services, there’s a program out there that hits the right note for your niche. Success, however, doesn’t just come from great partnerships—it also depends on how you present them.
That’s where Evolup steps in as a brilliant solution for building your affiliate website. With its user-friendly interface, AI-powered content creation tools, and seamless integration with all affiliate programs, Evolup makes it easy to set up a polished, professional storefront. It even handles site updates automatically and boosts your visibility with built-in SEO features.
Ready to transform your love for music into a money-making website? Sign up for Evolup today and enjoy a 7-day free trial!
